Faculty & Staff

Jingyuan Jolie Shi 石靜遠

Research Assistant Professor

(MA, Michigan State U , PhD, NTU)

Academic Qualifications

  • Ph.D. (Communication Studies) Nanyang Technological University, Singapore (2017)
  • MA (Communication) Michigan State University, USA (2012)
  • BA (Journalism) Huazhong University of Science & Technology, China (2009)

Courses taught

  • Persuasion and Social Influence
  • Media Culture & Society

Research & Teaching Interests

  • Dr. Jingyuan Jolie Shi is a Research Assistant Professor in the Department of Communication Studies. She joined the department in August, 2017 after receiving her Ph.D. in Nanyang Technological University, Singapore.
  • Dr. Shi’s research interests converge at the intersection of persuasion, health communication, and new media. Her current research focus on the effects of persuasive messages on health decision-making in mediated contexts and the content as well as diffusion of health information in online communities. Her research offers implications for developing theory-driven campaign strategies for online and offline contexts, and also covers significant public health issues, such as organ donation, cancer prevention, and HIV/ADIS control.
  • Dr. Shi’s work has appeared in SSCI journals such as Health Communication, Communication Research, Chinese Journal of Communication, Cyberpsychology, Behavior, and Social Networking, and AIDS Care. She won several research awards, including Top Paper Awards from the Honors Symposium for Asian Ph.D. Students in Communication Research and Top Paper Award from the International Communication Association (ICA).

Journal Publications

  • Shi, J., Wang, X., Peng, T-Q., & Chen, L. (2017). Understanding interactions in virtual HIV communities: A social network analysis approach. AIDS Care, 29, 239–243. doi:10.1080/09540121.2016.1210074 (SSCI)
  • Lapinsiki, M., Zhuang, J., Koh, H., & Shi, J. (2017). Social norms and involvement in health and environmental behaviors. Communication Research. 44, 367-387. doi:10.1177/0093650215605153 (SSCI)
  • Shi, J., Poorisat, T., & Salmon, C. T. (2016). The use of social networking sites (SNSs) in health communication campaigns: Review and recommendations. Health Communication. Advance online publication. doi:10.1080/10410236.2016.1242035 (SSCI)
  • Shi, J., & Smith, S. W. (2016). The effects of fear appeal message repetition on perceived threat, perceived efficacy, and behavioral intention in the extended parallel process model. Health Communication, 3, 275–286. doi:10.1080/10410236.2014.948145 (SSCI)
  • Wang, X., Shi, J., Chen, L., & Peng, T-Q. (2016). An examination of users’ influence in online HIV/AIDS communities. Cyberpsychology, Behavior, and Social Networking, 19, 314–320. doi:10.1089/cyber.2015.0539 (SSCI)
  • Chen, L., & Shi, J. (2015). Social support exchanges in a social media community for people living with HIV/AIDS in China. AIDS Care, 27, 693–696. doi:10.1080/09540121.2014.991678 (SSCI)
  • Shi, J., & Chen, L. (2014). Social support on Weibo for people living with HIV/AIDS in China: A quantitative content analysis. Chinese Journal of Communication [Special issue: health communication], 7, 285–298. doi:10.1080/17544750.2014.926954 (SSCI)



Department of Communication Studies
Hong Kong Baptist University
5 Hereford Road,
Communication and Visual Arts Building,
Kowloon Tong, Kowloon


+852 3411 8137


+852 3411 7890